18,750 a Day: The Outreach Automation Playbook
Build a scalable cold-email machine — step by step.
A clear, operator-grade system for sourcing targeted leads, warming infrastructure, personalizing at scale with AI, and sending safely at volume. This is the exact approach that achieved ~15–25% reply rates in real campaigns.
Inside the playbook (practical & procedural):
✅ Tools & accounts (and why): OpenAI for one-line personalization, Apollo for data, verification & list hygiene, and sequencing in Instantly.
✅ Lead sourcing the smart way: search logic, enrichment fields that actually matter, low-cost scraping path.
✅ Domain & inbox strategy: multiple domains/inboxes for safety; labels, routing, and examples for distribution.
✅ Warm-up SOP: health-score mindset, gradual ramp, when you’re ready to send.
✅ Send limits & pacing: conservative caps per inbox/day, time-zone aware windows.
✅ Personalization that isn’t cliché: the exact API prompt and constraints for <20-word first-line openers.
✅ Sequence design: a 4-step follow-up structure, spacing, angle shifts, and stop rules.
✅ Deliverability guardrails: tracking choices, domain protection, list quality.
✅ Reply triage & booking: fast filtering and scheduling once replies land.
✅ Offer it as a service: onboarding, expectations, weekly reporting, and inbox-handling options.
Measured outcome: Using this approach, campaigns achieved ~15–25% reply rates with targeted lists, healthy infrastructure, and strong offers. Results vary by audience, offer, and execution.
Who it’s for
• Freelancers, agency owners, SDRs, solopreneurs, and SaaS founders who want consistent replies without hand-typing every email.
• Builders who prefer procedures, settings, and checklists over vague theory.
Who it’s not for
• Anyone seeking “one magic email.” This is a system: infrastructure + targeting + personalization + sequencing.
• Spammers. The playbook focuses on respectful, compliance-minded outreach.
What you get
• The step-by-step playbook (PDF)
• Copy-ready assets: API personalization prompt, sequence outline, warm-up parameters, and campaign settings you can replicate
• Operator notes & pitfalls to avoid burning domains or tanking deliverability
Ready to build your outreach machine?
Stop guessing. Follow a clear, repeatable system you can run and scale.
You'll get: The step-by-step Outreach Automation Playbook (PDF), the perfect API prompt for first-line personalization, an ultra-effective 4-email sequence structure + sending schedule, Warm-up & deliverability SOP, Campaign settings you can copy.